PR: a step in the right direction

It’s amazing how many ideas you can come up with for brands that you don’t work for and today was no exception. In fact I was most productive during my lunch break, dividing a mini comms plan for new footwear company She’s So Shoes. I was asked to pull together a quick press release to […]

What have you been talking about in 2012?

As the year comes to an end, search engines and social media platforms are evaluating what people were most interested in during 2012 – the year where global sporting events and celebrity status carried even more weight than normal. Most of the results across the board are similar but there are some curve balls. Here’s […]

Why doesn’t MTV play music anymore?

I don’t have time to get under the skin of lol funny YouTube videos anymore – they have to come to me. And, look what did… A unofficial video parodying a fan asking the head of MTV why the network doesn’t play music videos anymore is given their answer in a full-blown ‘those days are […]