PR Review: 2015

Media agencies spend thousands of pounds crafting the perfect message for its clients. But in 2015, cheap controversy helped the likes of Merseyside Police, Protein World and Penguin Books achieve success all on their own. Not necessarily the right kind, but success nonetheless.   If inappropriate and mis-timed slogans and status updates weren’t shocking enough, […]

GoRaff opens new doors for charities 

Have you heard of GoRaff? No, I hadn’t either until I was alerted that Nev Schulman, presenter of MTV’s Catfish, is auctioning off his chest hair to raise money for charity using the site. Having binged on Catfish episodes for the last few months, I was intrigued to find out how GoRaff – a crowd marketing platform […]

SAS please someone help me, litter’s not healthy!

Sometimes, but not often, I write a blog full of praise for a company’s PR and marketing activity. Think Clean & Clear, Usher vs Cheerios and My Burberry to name a few. If you’ve been following Prime Time you’ll know that I like tattoos. So, when Charity Digital News highlighted that Surfers Against Sewage (SAS) […]