PR Review: 2015

Media agencies spend thousands of pounds crafting the perfect message for its clients. But in 2015, cheap controversy helped the likes of Merseyside Police, Protein World and Penguin Books achieve success all on their own. Not necessarily the right kind, but success nonetheless.   If inappropriate and mis-timed slogans and status updates weren’t shocking enough, […]

SAS please someone help me, litter’s not healthy!

Sometimes, but not often, I write a blog full of praise for a company’s PR and marketing activity. Think Clean & Clear, Usher vs Cheerios and My Burberry to name a few. If you’ve been following Prime Time you’ll know that I like tattoos. So, when Charity Digital News highlighted that Surfers Against Sewage (SAS) […]

Roses are red, PR is blue. This year brands are saving all their love for you

New research shows that Brits are set to spend £1.9bn on spoiling their loved ones this Valentine’s Day – and the ‘purchase party’ kicks off today. It seems as though my invite has been lost in the post, and it’s not the first time. At least now I’ve got the scientific evidence I’ve been waiting […]

Our survey says… more please!

Welcome Prime Timers – to the first blog of the new year. If you’re struggling with the thought of the five-day working week, then this blog probably won’t help. I’m going to get underneath the skin of a recent survey and debate the PR-Journalist-Consumer relationship. That’s right folks, we’re exploring a three-way relationship. The Energy […]