Coca-Cola: Call me anything, just not ‘gay’

Coca-Cola or Coca-Cock up? It’s hard to tell when this global brand keeps making marketing mistakes. After asking fans to share a personalised coke, Coca-Cola’s sub brand – Vitamin Water – fell foul of calling one unlucky US customer a ‘retard’. And now, according to BBC Trending, the South African coke microsite has banned people […]

Curiosity Cola stands up to the big guns

I know, I know – I only blogged yesterday but this brilliant advert by Fentimans Curiosity Cola is good enough for me to break protocol. Not many everyday brands have the size, weight or wit to disrespect super brand Coca-Cola, but Curisity Cola – a natural drink – has launched a campaign with the slogan: […]

Ibis bunnies storm the hotel

It’s been a busy few days for me in the PR world, but when I saw this campaign I literally dropped my phone, picked it up and started writing this blog. Warning: This PR campaign by Ibis Hotels almost tips the cute scale. Ibis’ new campaign to promote its range of hotels – now featuring […]