PR Review: 2015

Media agencies spend thousands of pounds crafting the perfect message for its clients. But in 2015, cheap controversy helped the likes of Merseyside Police, Protein World and Penguin Books achieve success all on their own. Not necessarily the right kind, but success nonetheless.   If inappropriate and mis-timed slogans and status updates weren’t shocking enough, […]

The Anya Hindmarch Service Station passes its MOT, just

We like Anya Hindmarch at Prime Time HQ. Not only because she develops classic concepts for her clothing and accessories range, but because she gets PR too. Last year she took her Kellogg’s partnership one step further by creating designer cereal boxes, following her successful bag launch.  And, this weekend, her AW 2015 is driving […]

Barbie heads to Selfridges for a makeover

Barbie might have turned 54 this year, but she’s still got the looks to turn heads, thanks to department store Selfridges which has invited four designers to give her a makeover to celebrate its new concession in London. Fred Butler, Nasir Mazhar and Sister by Sibling have designed four dolls – each which will become […]

Selfridges calls for brands to be silent

Here’s a great campaign from Selfridges which has great appeal by blending new and old. The ‘No Noise’ campaign, launched today, has challenged famous brands to delete its iconic advertising and packaging slogans, logos and images to create limited edition ‘de-branded‘ bottles and jars. From Heinz Tomato Ketchup to Marmite, Selfridges wants to place these […]