PR review: 2014

Never let it be said that PR, marketing and social media is easy… unless you’re trying to fail. This year, the industry has dug deep into its pockets of creativity to deliver great value for clients – with varying results. Reactive PR has been key for brands to achieve extra kudos this year – think […]

Taco Bell calls on fans for mystery competition

Does anyone else think brand promotions have become a bit stale? I don’t need another pen, loyalty cards get lost and I delete discount emails without a second thought. But, I wouldn’t turn my back on a free phone. Thanks Taco Bell. To celebrate the restaurant chain’s move into the breakfast market next week, Taco […]

Centrefold magazine uses Nokia for 10th anniversary issue

Following the Oscars we know that the Samsung Galaxy Note 3 can take a good photo, but just weeks after that filmie was taken the Nokia Lumia 1020 is already proving its worth. Let me explain. To celebrate the 10th anniversary of fashion magazine Centrefold, all photos within the special edition have been shot using […]

69% of Londoners use their iPhone on the toilet… and other top trends

Technology might have come a long way since the first generation iPhone launched in 2007, but we certainly haven’t. We can’t go anywhere without it apparently. According to mobile phone network Three, more than two-thirds of Londoners continue tweeting and texting on the toilet. The infographic also shows that we’re using our phones most for […]

Oddbins rebels against the Olympics

Just three days before the Olympics’ opening ceremony, wine merchant Oddbins has launched a rebellion campaign against the Games’ top tier sponsors. The company, which has 35 stores throughout the country, is planning a counter-strike over the next three weeks – accompanied by campaign posters making consumers feel at home by wearing their ‘outlawed Olympics […]

The Olympic Torch comes to Croydon

I was lucky enough to catch a glimpse of the Olympic Torch this afternoon on day 66 of its momentous journey as it came through London Road in Croydon. Almost one year after the riots, it was a fantastic sight to see so many people gathered to celebrate part of the legacy of the London […]