Swapsies: Share your details for more amazing content

At Prime Time HQ (i.e my studio flat), we’re working on an exciting monthly newsletter which will give you the best bits of the blog, plus a little extra. So, if you like what you see, let’s do a straight swap. Submit your name and email address here and let us (i.e me) do the […]

#StayAlive: life-saving technology

When it comes to PR, charities are pushing themselves harder than ever to get noticed – and it’s paying off. From WaterAid’s social media waterfall to Macmillan’s tube strike tweet, charities aren’t just sticking to their marketing strategy, they’re also going after ‘quick wins’, which is putting pressure on press teams to generate more column […]

The Barbour shop spruces up with a lick of paint

Despite the smog, I rocked up to work yesterday morning in my SLB (Summer Liddesdale Barbour) which is something that I bought just before every high street store decided to introduce them. Not that I’m bitter or anything. But now fans are being given the chance to up their game by adding a spark of […]

Centrefold magazine uses Nokia for 10th anniversary issue

Following the Oscars we know that the Samsung Galaxy Note 3 can take a good photo, but just weeks after that filmie was taken the Nokia Lumia 1020 is already proving its worth. Let me explain. To celebrate the 10th anniversary of fashion magazine Centrefold, all photos within the special edition have been shot using […]

Selfridges calls for brands to be silent

Here’s a great campaign from Selfridges which has great appeal by blending new and old. The ‘No Noise’ campaign, launched today, has challenged famous brands to delete its iconic advertising and packaging slogans, logos and images to create limited edition ‘de-branded‘ bottles and jars. From Heinz Tomato Ketchup to Marmite, Selfridges wants to place these […]

Ignite my fire for PR

It’s the 2nd January 2013. New year, new resolutions and new outlooks for life are officially in place. Today I got comfortable in my desk chair for the first time in two weeks, opened my to-do list and taught myself how to touch type all over again. I’m in PR. I can do anything and […]