A dirt cheap PR stunt to promote a town of millionaires

When Kylie sang about being lucky (lucky, lucky, lucky), she must’ve been talking about Romford – because it’s no secret that the town has generated 51 millionaires since the National Lottery began in 1994. With such a golden reputation, communications agency Threepipe was invited to capitalise on this to ensure everyone knows about Romford’s good […]

The Prince’s Trust gets swept away with video campaign

Today marks the launch of a new campaign at Prince’s Trust HQ. We’re celebrating everything Enterprise, as we look to encourage young adults to set up their own business. Dull, boring and disengaging? Wrong. Working with creative agency Nonsense, and funded by RBS , we’ve created three spoof infomercials bringing to life a series of terrible business […]

Phone boxes are a dead ringer for Lipton Ice Tea

Have you noticed anything different about your local phone box recently? Of course not. No one gives phone boxes the time of day anymore. So, it’s surprising that Pepsi has used them as part of its latest marketing campaign. Pepsi’s Lipton brand has taken over 5,000 ‘street kiosks’, close to convenience stores, to promote its […]

PR: a step in the right direction

It’s amazing how many ideas you can come up with for brands that you don’t work for and today was no exception. In fact I was most productive during my lunch break, dividing a mini comms plan for new footwear company She’s So Shoes. I was asked to pull together a quick press release to […]

Will Mayfair make it back on the Monopoly board?

They say that you’ve got to evolve to keep up with the times and Hasbro’s classic board game, Monopoly, is doing just that to stay current. Earlier this year, the iron was kicked out of the game and replaced with a cat after Facebook fans voted it in with almost a third of the vote. […]

This PR stunt is a little abstract

Do you ever wonder how often the art world crosses over into PR? Let me explain: An artist from Milton Keynes, Tomas Georgeson, has hidden the majority of his life savings in his local gallery. Why? It’s an artistic statement to boost numbers and interest. Through an advert placed in his local paper, local residents […]