This PR stunt is a little abstract

Do you ever wonder how often the art world crosses over into PR? Let me explain: An artist from Milton Keynes, Tomas Georgeson, has hidden the majority of his life savings in his local gallery. Why? It’s an artistic statement to boost numbers and interest. Through an advert placed in his local paper, local residents […]

PRs: How to host the perfect journalist meeting

There’s no doubt about it. When you’ve been in the PR game for a while, you get lazy. There’s no one turning point as to when this happens, but it’s not too long after you’ve found the gem of a journalist that will put something online moments after you’ve sent it – and they’re nice […]