How Instagram is looking after users in mind, body and spirit

To be sung to the tune of Diddy’s anthem: The B. The U. The S. The Y, I’m busy. Work is all too easy to blame, but it’s not the only reason I’m feeling a little ‘arghhh’. Even planning shopping trips and holidays has become stressful thanks to the list of jobs they create. Working […]

John Lewis had a galactic Christmas campaign budget, but it couldn’t prepare for this…

As the world ‘ooh-ed’ and ‘ahh-ed’ at John Lewis’ 2015 Christmas campaign, #ManOnTheMoon, I purposefully looked away.  Avoiding the hype, I like to make my own decisions when it comes to ‘big deal’ media. As a result, I’ve not seen Lord of the Rings; I didn’t finish the Harry Potter series; and I never even […]

Oh My Vlog! This new YouTuber mag could actually work

Show me an article on how to grow my Instagram followers and I’ll read it – and it looks like there’s a new publication in town that’ll help me to achieve my goals.  Oh My Vlog! If you want to be the best, you have to learn from the best, and Egmont Publishing is packaging […]

Animal charities grow in campaign confidence

I’m not really an animal person. I had a hamster and a rabbit when I was growing up. Sally the hamster lasted a few years and Snowy the rabbit lasted a few days. Don’t ask! But, with more than 16,000 endangered species threatened with extinction, wildlife charities are having to think outside the box to […]

App brings new meaning to phrase ‘you snooze, you lose’

If you didn’t already know, it’s November. Or, as most men will try and convince you, ‘Movember‘. But, either way, that doesn’t change the fact that it’s dark, cold and miserable – three factors that make me want to hug the pillow in the mornings. And I’m not the only one. Chelsea Apps Factory has […]

If the cast of Friends joined Prime Time

This is brand new information! Ok, I fooled you. It isn’t really. But, shame on you if you’ve missed the media banging on about the upcoming 20th anniversary of the first episode of Friends. It’s literally been everywhere! And, not wanting to miss out, I’m going to give Ross, Rachel, Chandler, Monica, Joey and Phoebe […]

What’s love got to do with it? Match.com partners with Mensa

There comes a time when you have to admit that your blog life is better, and far more interesting, than your love life. On Prime Time we’ve had a range of heart-shaped posts in the past. From wanting to break up with clients and top Valentine’s Day campaigns to Christian dating advertising slogans and kinky […]

Magnum (P.I) fans hunt for Holland dress

I can’t remember the last time I had a Magnum. Lent aside, it’s a premium product for premium people. I’m more of a Cornetto girl. But, to celebrate Magnum’s 25th birthday, Unilever – the company behind the Ambu-lunch PR stunt – has teamed up with fashion designer Henry Holland to create a limited edition ice-cream […]

Ad slogan ‘Christians make better lovers’ causes underground frenzy

Take a seat eHarmony, Match.com and Uniform Dating, there’s a new matchmaker in town, Christian Connection, and it’s wasted no time in making itself known in 2014. The religious dating website may have been around since the millennium but outside of Christian circles, we can assume it’s not had much attention recently. Launching across the […]