Instagram won’t be the same again after reading this blog

They say a picture is worth a thousand words. Then, what’s the value of an Instagram? I guess it depends on what filter you choose. One thing’s for sure – brands are boosting their presence on the photo-sharing site and I don’t just mean using hashtags. Clever companies are now using it to build entire […]

Remember, remember the success of Movember

In just a few days time, men (and some brave women) will spend the month growing and grooming their moustaches for Movember, a fundraising campaign to support Prostate Cancer UK. Launching 10 years ago in Australia, the rise and rise of the Movember movement has taken the world by storm. In 2012, 21 countries took […]

The Drum misses a beat

I was interested to read that marketing magazine The Drum is challenging itself to develop an upcoming issue in front of a live audience. At first I was impressed by the editorial team which laid down its own gauntlet to discuss content and interview key spokespeople (such as Dom Burch, head of social media for […]