KFC’s sexist tweet gets followers hot under the collar

KFC Australia has given a whole new meaning to the brand’s ‘finger-lickin’ good’ slogan after posting a sexually-charged tweet earlier this week. Declaring the post #NSFW, KFC posted an image of a couple sat on a sofa, with the woman leaning into the man’s lap reaching for a [pixelated] object. Now, I’m no detective, but I’m […]

Royal Mail fails as brands attempt to cash in on World Cup buzz

Call me naive (although I’d prefer it if you called me Donna*), but I didn’t even realise until this week that postal officers could refuse to deliver mail that they deemed offensive. But they can, and they did, when they were handed the latest issue of marketing magazine The Drum. The front cover included the […]

Macmillan strikes it lucky with tube tweet

Relax. The tube strikes are over…for now. But, in the few days they caused chaos in the capital, they had a great publicist: front page of the Evening Standard, infographics and a hashtag! It’s a hat-trick that PRs like me can only dream of. But, while you were complaining/celebrating/not caring (delete as appropriate) about how […]

X-rated car advert gets tongues wagging

It’s a brand’s worst nightmare – an advert appears in print complete with a big mistake. No, not an incorrect spelling or wrong call to action. Either of those could easily be resolved with the help of a PR agency. Car hire firm Enterprise has had to deal with something much worse: an advert in […]

Cineworld indulges in childish insults

Cinema brands get my goat. Why? Because they clearly don’t understand social media, but continue to put people in charge that either say too little or far too much – to the point where they insult their customers. A few months ago I blogged about Odeon, which failed to respond to a Facebook status complaining […]