Airbnb positively invests in Trump’s outrageous remarks

If you weren’t impressed by Airbnb’s 2017 Super Bowl advertising spot, which demonstrated clear solidarity (and if not, why not?), then you should be ‘bowled over’ by its quick reactive PR and marketing stunt to further promote worldwide acceptance off the back of Trump’s recent distasteful and disgusting remarks about some American, Caribbean and African […]

Domino’s takes to the sky to deliver pizza to customers

Everyone deserves to be able to enjoy a slice of delicious guilt-free pizza once in a while. It’s a weekend ritual and a human right in times of hangovers, laziness and Mother Hubbard’s empty cupboards.  But, what about those people in the world who are denied this rite of passage because there simply isn’t a […]

What a day for a lovely campaign!

V… Va… Val… Valentine… No. I can’t quite finish that sentence but we both know what this blog post is going to be about don’t we? That’s right. Friday, 14th February. You know the score. That time of the year where companies don’t just sell those holidays, razors or games. It markets love too. Here’s […]

Jamaica’s bobsleigh team in the (cool) runnings to get to the Games

Jamaica‘s motto is ‘out of many, one people‘ and it’s never rang truer than this week. The lush Caribbean island has qualified for the two-man bobsleigh event at next month’s Sochi Winter Olympics. That’s right – Cool Runnings is becoming a reality (again). But one thing almost stood in Winston Watts and Marvin Dixon’s way […]

Ignite my fire for PR

It’s the 2nd January 2013. New year, new resolutions and new outlooks for life are officially in place. Today I got comfortable in my desk chair for the first time in two weeks, opened my to-do list and taught myself how to touch type all over again. I’m in PR. I can do anything and […]