Celebrities, music and fashion: Is Kellogg’s a cereal offender? 

Strictly presenter Tess Daly has turned her hand to fashion and created a one-off dress… made of cereal.  In partnership with Special K, Tess designed the dress with with help from Petra Storrs – the woman behind some of Lady Gaga‘s most memorable looks – in a bid to shift the brand from a diet cereal to […]

Animal charities grow in campaign confidence

I’m not really an animal person. I had a hamster and a rabbit when I was growing up. Sally the hamster lasted a few years and Snowy the rabbit lasted a few days. Don’t ask! But, with more than 16,000 endangered species threatened with extinction, wildlife charities are having to think outside the box to […]

If you can’t do the time, don’t do social

Social media has made me more confident. No, scratch that. It’s made me bolshy – but in a good way. Why? Because it’s empowered me to position myself as an expert in PR, marketing and digital by virtually networking with professionals around the clock, and around the globe. Just as Twitter has significantly evolved since launching […]

Anya Hindmarch’s cereal partnership is far from soggy

If you didn’t fancy a bowl of Kellogg’s finest before reading this blog, you will now. Thanks to fashion designer Anya Hindmarch – the woman behind the ‘I’m Not a Plastic Bag’ campaign – the latest trend is vintage-inspired accessories that pay homage to big brands. From Ariel washing powder clutches and Custard Cream purses […]

Alton Towers attracts younger crowd with CBeebies Land

CBeebies, the dedicated TV channel for under fives which is home to shows such as In the Night Garden and Charlie and Lola, may be losing viewers but that’s not enough to discourage Alton Towers from launching CBeebies Land. Merlin Entertainment is planning on rebranding part of the park to bring the struggling CBeebies brand […]